Plan Next Year's Product Range in November, Not January
Suppliers fill their calendars in December. If you decide what to sell next year in January, you are ordering whatever is left. A single afternoon in November fixes that.
The Tokoo Team·Business
Operations, finance and the day-to-day of running a small retail business.
The Tokoo Team·
Reading Reviews: What to Fix, What to Answer, What to Ignore
Not every bad review is about your product, and not every good one is about your store. Sorting them by what they actually describe is how reviews become useful instead of personal.
The Tokoo Team·
Hiring Your First Part-Time Helper: Packing, Replies and Everything Else
The first hire is usually not a strategist — it's someone to pack parcels and answer messages for four hours a day. Here's how to make those hours worth paying for.
The Tokoo Team·
SSM Registration for Online Sellers in Malaysia: What You Need to Know
Do you need SSM to sell online in Malaysia? A plain-English guide to sole proprietorships, the e-Daftar process, costs, and the consumer rules online sellers must follow.
The Tokoo Team·
Tokoo Pricing Explained: What's Free Forever vs Starter and Pro
Tokoo's plans in plain terms: what Free includes permanently (unlimited products included), what Starter and Pro unlock, and why the split is "open a store and take orders free, pay for marketing and scale."
The Tokoo Team·
Payment Gateway Guide for Malaysian Online Stores
How online payments actually work in Malaysia — FPX, e-wallets, cards, DuitNow QR and COD — plus how to choose a gateway, what fees to expect and how to set it up.
The Tokoo Team·
The Five Numbers Worth Looking at Every Week
Dashboards are full of numbers that feel important and change nothing. These five tell you whether the store is actually getting healthier — and each one points at a specific next action.
The Tokoo Team·
A Monthly Routine for Stock, Cash and Content (in One Afternoon)
Most small stores run on urgency: restock when it runs out, post when it's quiet, check money when it's tight. One afternoon a month, done in a fixed order, replaces all three.
The Tokoo Team·
Returns and Refunds: A Policy That's Fair to Buyers and Survivable for You
A one-page returns policy prevents the argument you don't want to have over WhatsApp at 11pm. Here's what to put in it, how to handle the three awkward cases, and why “no refunds” costs more than it saves.
The Tokoo Team·
Cash Flow for Small Online Sellers: When Money Arrives vs When It Leaves
A store can be profitable on paper and still run out of money, because stock is paid for weeks before the sale and shipping is paid for days before the payout. Here's the simple weekly habit that keeps that gap from closing on you.
The Tokoo Team·
Cash on Delivery: When It Wins Orders and When It Costs You
COD removes the buyer's risk and hands it to you. It's worth offering for some products and some buyers — and a slow leak of money for others. Here's how to decide, per product.
The Tokoo Team·